Lumen is a digital place where users can buy designer lamps. The task of the project was to come up with a brand name, then, based on the adopted name, to come up with a logo and a sales (e-commerce) website. In addition to all of this, a web design system was also created in order to make the functional units easier to scale and further transfer to development.
The very beginning of the project was particularly demanding because it did not have a project specification nor was it supported by a vision to organise it. Taught by previous experiences, I realised that the very beginning should be an extensive research of all interactive and functional groups of the application. In this way, it was much easier to spot, count and improve all functional elements, such as buttons, form selectors and other similar elements, which later made up a comprehensive design system. It was easier also to manage and improve the user experience in the parts of the application that are crucial for users, and which presented great difficulties and created problems such as registration, booking meetings, creating and editing user profiles, participating in online and hybrid sessions, video meetings, video conferences.
Project Credits
Project Services
Brand Design, System Design, User Interface Design, User Interaction Design
Project Team
Danijel Snjegota
Project Roles
Product Designer